![]() ![]() Google's YouTube TV strategy is to take the cable TV model and replicate it exactly on the Internet, usually with no cost savings over traditional cable. Sunday Ticket is a bit more expensive than what DirecTV was asking, but prices here mostly keep the status quo going, which should not be a surprise. ![]() Sunday Ticket is the go-to option for fantasy football addicts or fans of a non-local team. With those games excluded from the package, you'll usually get around 13 NFL games per week on Sunday Ticket. Sunday Ticket offers "out of market" regular season NFL games, which means you won't get the Sunday games that are being broadcast on your local FOX and CBS channels (you're expected to just watch them on the local channels), along with the primetime games like Sunday Night Football (available on your NBC local station), Monday Night Football (on ESPN), and Thursday Night Football ( on Amazon Prime Video). The 4K add-on usually gives you extra simultaneous streams, but that does not apply to Sunday Ticket. (Not that I'm bitter.) You get two simultaneous Sunday Ticket streams on any device you want. For the really important games, like the Super Bowl, the NFL's partners will break out the "good" cameras and film the game in 1080p. There's no 4K add-on because weekly NFL games are only produced and broadcast in 720p! That is not a typo, and yes, this is still true in 2023. Google also says it's working on "adding shopping integrations so viewers can easily buy merchandise to support their teams, and social features that YouTube users are already familiar with, like chat, polls, and more." ![]() DirecTV's Game Mix channels would show eight games at once in a split-screen format with live scores, and while that also won't be replicated on YouTube TV, YouTube just launched a four-game "Multiview" feature. The other DirecTV-produced content, like "Short Cuts"-entire games edited down to around an hour to show only the plays-and the DirecTV Fantasy Zone, will have no equivalents on YouTube. The DirecTV product is being shut down with the loss of Sunday Ticket, which is good since the NFL Network version is generally considered superior. DirecTV's in-house production originated the live highlight show idea with the "Red Zone Channel," which the NFL copied, so there have been two rival "Red Zones" for a while now. YouTube TV will distribute the NFL Network-produced version of RedZone with host Scott Hansen. For every package, RedZone is $40 more for the entire season. As usual, Red Zone costs extra on top of the Sunday Ticket package. There's also the matter of NFL Red Zone, an indulgent seven-hour, commercial-free live highlight show that runs every Sunday and whisks you around from game to game as interesting things happen. Google's blog post says: "On YouTube TV, members will have access to features like the brand new multiview as well as unlimited DVR storage," so it sounds like the standalone "Primetime Channels" package won't have DVR support, while YouTube TV subscribers will, which is a major differentiator. ![]() If you don't want to pay for YouTube TV's cable channels, you can subscribe to Sunday Ticket through " YouTube Primetime Channels," where the cost is $100 more or a flat $449 fee for the entire season. This is more than it cost on DirecTV, where the price was $300 per season plus the base rate for a monthly DirecTV subscription, which is around $65. For subscribers already paying the hefty YouTube TV monthly fee, Sunday Ticket is $349 per season. Google has two sets of prices for Sunday Ticket-one for people currently paying the base $72.99 a month fee for YouTube TV and another price for non-subscribers. Currently, YouTube TV costs $72.99 per month, just like a cable TV subscription. Instead of getting the usual pile of cable TV channels (CNN, ESPN, MTV, etc.) from Comcast, Spectrum, or whoever your local monopoly is, you can get it from YouTube instead, over the Internet, usually for the same price. The new home of the service, YouTube TV, isn't regular YouTube it's more like cable TV channel bundles-but over the Internet. Between your Sunday Ticket subscription and a normal cable subscription, it's possible to see every NFL game, every week. Sunday Ticket used to be a major sports package on DirecTV, giving people access to around 13 NFL games per week. The short answer is to not expect any revolutionary pricing packages or offerings just because this is moving online. After Google's $2 billion-a-year deal to make NFL Sunday Ticket a YouTube TV exclusive, Google has now announced exactly how much football addicts will be paying to get every out-of-market NFL game, every week. ![]()
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